Upgrades to Yellowstone attraction include digital tech

D3D Cinema announced in April the launch of a project to convert a giant screen at Yellowstone IMAX® Theatre to 4K Digital, says Glenn Hales, general manager of the theater. It’s the first step in bringing a 3D dimensional experience to the popular attraction, he says.

Light shimmers across the surface of Chromatic Pool in Yellowstone National Park - USAPlanned upgrades include a NEC 4K projector, a Dolby 4K server, a QSC 5.1 audio system and a new screen display manufactured by MDI, according to a D3D company press release.

Hales noted the upgrade will offer a significant improvement in the visual acuity of the display for visitors to the Yellowstone National Park. He says the April launch of multiple upgrades at the popular attraction will also provide a 3D experience for viewers as well as laser illumination.

Don Kempf, president and founder of D3D, highlighted the strategic advantages gained in converting the landmark’s attraction to take advantage of the latest display technology.

“The upgrade to a 4K digital solution is a big first step in modernizing the theater,” said Hales. “With the conversion in April, we will immediately start taking advantage of the vastly improved quality, economics and versatility of digital exhibition,” he said. ”Operational savings today will be redeployed towards future improvements.”

Kempf cited the project as an example of the shift in improved economics of digital 3D, which he says is invigorating the giant-screen market. “It’s just a great example of how the dramatically improved economics of digital 3D are breathing new life into the giant screen market,” he says.

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